Category Archives: Tip Of The Week

On May 6, 1954 Roger Bannister did what practically everyone said couldn’t be done: that a human could run a mile in less than four minutes. His time: 3 minutes 59.4 seconds. What’s interesting about this story is that since…

“It is not necessary to change. Survival is not mandatory.” W. Edwards Deming You should be used to it by now – the buyer’s market has settled into its big, cushy, leather, easy chair and is resting comfortably. It is…

Jack Welch, the former head of General Electric, said the goal of business is to get and keep customers. So, to us, anything that works against either getting or keeping customers is bad business. Sure, go ahead. Type the second…

The purpose of this exercise is to identify the strategic and non-strategic costs of a company so that the whole organization knows how to save money and help make a profit. Position With Overall Accountability: CEO or General Manager (whoever…

As business coaches in the world of real estate, we are often asked, “How can agents better differentiate themselves during a networking event when other agents are present”? In other words, most agents shine during a listing presentation, when all…

As we stand at the doorway of another new year, we’re wondering what new technology might pop up. Over the last few years we’ve seen a flood of new communication tools, toys and timesavers: I-phones, I-pads, texts, e-mails, Tweets, Facebook,…

Mistakes are never good to make, but ones that can be avoided are particularly painful. For the nearly two decades we’ve been coaching real estate agents, we’ve come to see an ugly trend that almost always happens during the last…

It boggles the mind. We know, as surely as the sky is blue, that consumers choose agents who respond first to their inquiries. It is a plain fact. Research has proven it and yet, lead management remains the single biggest…

Everyone knows commissions are negotiable, up as well as down. So, why is it that every time the discussion comes up with a seller or buyer, they want to know how much we will cut ours? Despite that, there are…

Do you have a schedule that you follow? If not, you should. Take a few minutes and listen about the importance of planning your work and working your plan. You will be glad that you did! Thanks to Broker Agent…

Home sales have begun a slowdown in many markets throughout the country. As a real estate agent, you must contemplate your future actions very carefully. Rather than be afraid of a slowing real estate economy, in order to be successful,…

5 Ways to Jump Start Your Year “Obstacles are those frightful things you see when you take your eyes off your goal.” Henry Ford Can you believe it? Another year has passed. It is January, the first month of the…

If our house is not being shown, it means agents think our price is too high for that neighborhood. Recommendation: A significant price adjustment. If our house is being shown, but not getting any offers, it means the buyers are…

A great way to make sure that your customers have an excellent experience working with your team is to develop an attitude within the office of “It is My Pleasure” to serve you. You need to establish a habit whereby…

If you’re looking for a strategy to make some money over the next 20 years, you need to think young…and old. Word is out from the National Association of Realtors that both Baby Boomers and folks in their 20s and…

It was a phone call I’ll never forget. On the other end was a lady in the delivery room. Quick reality check: “Wait, I’m a real estate coach, not an obstetrician.” In a calm (much calmer than I would have…