{"id":1652,"date":"2013-05-31T23:47:08","date_gmt":"2013-05-31T23:47:08","guid":{"rendered":"http:\/\/www.corcorancoaching.com\/blog\/?p=1652"},"modified":"2013-05-31T23:47:08","modified_gmt":"2013-05-31T23:47:08","slug":"how-to-rebrand-yourself-for-less-than-100","status":"publish","type":"post","link":"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/","title":{"rendered":"How To Rebrand Yourself for Less Than $100"},"content":{"rendered":"

By Bubba Mills<\/p>\n

\u201cDoing well is the result of doing good. That’s what capitalism is all about.\u201d<\/i> Ralph Waldo Emerson<\/p>\n

Emerson probably isn\u2019t the first name that comes to mind when you think of business, but I\u2019ll bet you my last dollar he would\u2019ve made a great businessman if he hadn\u2019t spent so much time writing.<\/p>\n

His quote hits the nail squarely on the head. Yes, you as a real estate agent today can do quite well by doing good. I know that because I\u2019ve experienced it personally in my own real estate career. And I see it in other agents, too \u2013 especially the top producers. Show me a top producer, and nine times out of 10, \u00a0I\u2019ll show you someone who has branded him or herself as an icon of philanthropy in his or her community.<\/p>\n

And what\u2019s even cooler is they likely did it for well under $100.<\/p>\n

So how can you get on this branding bus and ride toward greater profits in your real estate business? Here are three tips you can start using today.<\/p>\n

    \n
  1. Donate to schools and other nonprofits.<\/b> Well, Bubba, donate what? Look, you\u2019re in real estate. That means you\u2019re around items worth donating practically every day, especially in a market that has had its share of short sales and real estate owned properties. A lot of times, these properties are stuffed to the gutters with all kinds of things \u2013 old toys, balls, games, clothes \u2013 you name it. Now all you have to do is make it a habit to pick a school or nonprofit in your farm area that would appreciate these items and go donate them. Go regularly and often. And then guess who they\u2019ll call when they need real estate services. That\u2019s right. Yours truly. Simple. Easy and incredibly effective.<\/li>\n
  2. Offer free education seminars to local nonprofits.<\/b> Wanna look smart? Teach. Wanna find some prospects? Teach. Wanna increase your business? Teach. I know you don\u2019t have a problem talking to people \u2013 you\u2019re in real estate for goodness sake. Why not talk to a lot of people at the same time and help them understand the details of achieving the American dream? Tailor a talk about buying for first-time buyers. How about a class on selling? We\u2019re smack dab in the middle of a hot market for sellers right now. Think about what you can share and then share it at the YMCA, the local library or a school. You\u2019ll look great doing it and the attendees will be happy to get the information \u2013 it\u2019s a classic win-win.<\/li>\n<\/ol>\n
      \n
    1. Get a \u201cgood neighbor\u201d script.<\/b> So a house is vacant in your farm area. Who do the neighbors call if something is going on with that house \u2013 kids messing around in it, for example? It can be you. Why not be industrious and hit the neighbors with a script, something like: \u00a0\u201cHello. I\u2019m Jane from Jane Doe Realty. You probably know the house across the street is vacant. Well, I\u2019ll be selling it, working hard to get as much as possible for it so it helps your property values, too. I just wanted to give you a card so you can call me if you ever see a problem at the house.\u201d \u00a0This is a perfect opportunity to relate meaningfully and directly with consumers, and develop prospects for the future.<\/li>\n<\/ol>\n

      I\u2019ll leave you with this: Reputations are earned, not purchased. Get busy.<\/p>\n

      Let me hear from you: What do you think about giving? Have you had any experiences with this? What opportunities exist in your farm area for giving? What obstacles are in your way to do this? Please send any comments or questions you have to Article@CorcoranCoaching.com or http:\/\/www.facebook.com\/CorcoranCoaching<\/a>.<\/p>\n

      Bubba Mills is the chief operating officer and managing partner of Corcoran Consulting Inc. (CorcoranCoaching.com<\/a>, 800-957-8353), an international consulting and coaching company that specializes in performance coaching and the implementation of sound business systems into the residential or commercial broker or agent\u2019s existing practice.<\/i><\/p>\n

      \u00a0<\/i>We look forward to hearing from you. Sign up TODAY for your complimentary business consultation. <\/i>http:\/\/www.CorcoranCoaching.com\/bpw.php<\/span><\/i><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

      By Bubba Mills \u201cDoing well is the result of doing good. That’s what capitalism is all about.\u201d Ralph Waldo Emerson Emerson probably isn\u2019t the first name that comes to mind when you think of business, but I\u2019ll bet you my last dollar he would\u2019ve made a great businessman if he hadn\u2019t spent so much time…<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[9,39,11,38,14,19,20,21,22,24,28,32,33],"yoast_head":"\nHow To Rebrand Yourself for Less Than $100 - Real Estate Coaching Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Rebrand Yourself for Less Than $100 - Real Estate Coaching Blog\" \/>\n<meta property=\"og:description\" content=\"By Bubba Mills \u201cDoing well is the result of doing good. That’s what capitalism is all about.\u201d Ralph Waldo Emerson Emerson probably isn\u2019t the first name that comes to mind when you think of business, but I\u2019ll bet you my last dollar he would\u2019ve made a great businessman if he hadn\u2019t spent so much time...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/\" \/>\n<meta property=\"og:site_name\" content=\"Real Estate Coaching Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CorcoranCoaching\/\" \/>\n<meta property=\"article:published_time\" content=\"2013-05-31T23:47:08+00:00\" \/>\n<meta name=\"author\" content=\"Beverly Mills\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@corcorancoach\" \/>\n<meta name=\"twitter:site\" content=\"@corcorancoach\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Beverly Mills\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/\"},\"author\":{\"name\":\"Beverly Mills\",\"@id\":\"https:\/\/www.corcorancoaching.com\/blog\/#\/schema\/person\/eed70cde9e05762b23d603de9ce6121b\"},\"headline\":\"How To Rebrand Yourself for Less Than $100\",\"datePublished\":\"2013-05-31T23:47:08+00:00\",\"dateModified\":\"2013-05-31T23:47:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/\"},\"wordCount\":714,\"commentCount\":457,\"publisher\":{\"@id\":\"https:\/\/www.corcorancoaching.com\/blog\/#organization\"},\"keywords\":[\"Best Real Estate Coach\",\"Business planning for real estate agents\",\"Corcoran Coaching\",\"Corcoran Consulting and Coaching\",\"Real Estate Advertising\",\"Real Estate Follow through\",\"Real Estate Lead Capture\",\"Real Estate Lead Generation\",\"Real Estate Marketing\",\"Real Estate Performance Coaching\",\"Real Estate Success Strategies\",\"Successful Strategies in Real Estate\",\"Top Coach Real Estate\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/\",\"url\":\"https:\/\/www.corcorancoaching.com\/blog\/how-to-rebrand-yourself-for-less-than-100\/\",\"name\":\"How To Rebrand Yourself for Less Than $100 - 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