A great way to make sure that your customers have an excellent experience working with your team is to develop an attitude within the office of “It is My Pleasure” to serve you. You need to establish a habit whereby everyone says “It is My Pleasure” at every opportunity; this will let your customers know  Continue Reading »

How Agents Can Capture a Piece of the Second-Home Market Yes indeed, there is a delectable and juicy sweet spot in the real estate market today and it is growing sweeter every day… the second-home market. If this next statistic doesn't cause your mouth to water, you'll want to pursue another profession, nearly 40 percent  Continue Reading »

Few people can spend the time and effort it takes to create effective behavioral interview questions. Impress candidates with well organized and professional interviews. Don't lose a good candidate due to poor interviews. Re-use interview guides to save yourself time. Trust your gut feeling, but only after asking the right questions and gathering the right  Continue Reading »

“No pessimist ever discovered the secret of the stars, or sailed to an uncharted land, or opened a new doorway for the human spirit.” – Helen Keller Chances are good that if you're reading this, given the title, you are not feeling positive about today's real estate market or have other associates that are not  Continue Reading »

Would you like to create loyal clients? Would you like to get paid for working? Then you must get every buyer that you would like to work with to sign an exclusive agreement! Let's say you went to the dentist without an appointment. The dentist gave you an exam and did some fillings and then  Continue Reading »